moju blog spot


Why the BBC’s article didn’t go far enough

In a follow up to the last BBC article: Miracle Or Menace, IBTime’s Dick Puddlecote questions whether the BBC article on electronic cigarettes went into enough depth.

In an article entitled “electronic cigarettes – miracle or menace?”, reporter Graham Satchell observes that the number of ‘vapers’ in the UK looks set to top a million in 2013 for the first time, and makes the rather obvious consequential claim that sales are “growing fast”.

Unfortunately, Satchell left much of the wider story untouched, so permit me to paper over his gaps.

Dick Puddlecote argues that the jurassic anti’s are forcing us down the route of medicinal regulated nicotine or tobacco cigarettes only with no other options.

You see, anti-smoking organisations still appear to be wedded to the idea that the only good way to quit is the pharma way to quit. It’s the Scrooge ‘are there no work-houses?’ defence. If you resist recommended methods, then you may as well die doing so and reduce the surplus population.

He further points out that the EU directive is where the rules could change rapidly:

The more scary prospect is that the EU – which does possess comprehensive powers – has tabled a new directive which aims to put e-cigs out of business for good. As it stands, the updated Tobacco Products Directive (TPD) would make accessories to e-cigs so weak that this new smoking cessation device would be rendered ineffectual overnight.

Original Source: IB Times

 

 

Posted 14/03/2013 in Uncategorized | No Comments »
 
Interesting BBC article: E-Cigarettes – Miracle or Menace ?

Interesting article from the BBC – what do you guys think: http://www.bbc.co.uk/news/uk-21406540

An electronic cigarette

The number of people using e-cigarettes in the UK is expected to reach a million this year but while some believe the electronic alternative to tobacco could help save hundreds of thousands of lives others think they normalise what looks like smoking and may be unsafe.

Posted 22/02/2013 in Uncategorized | No Comments »
 
Shop Now Closed Until New Year

Just to inform you that we are closing early this year for the holiday season in order to restock and generally get everything back ship shape.

Thank you so much to all of our wonderful customers and we wish you all the best for Christmas and the forthcoming New Year. :-)

If you need to contact us, we shall be back to normal communications (email/phone/skype) by early January 2013.

Wishing you all the best for 2013,

MOJU team. x

Posted 7/12/2012 in Uncategorized | No Comments »
 
Please contact again if you have any outstanding issues

Just a quick note to say please could anyone with outstanding issues that need resolving, send us an email again so we know what to deal with as priority.

We are going through the backlog, put would suggest if it is urgent please email us again.

Sorry for any extra hassle and thanks for bearing with us!

MOJU TEAM

Posted 27/09/2012 in Uncategorized | No Comments »
 
Open again and sale extended…

We are finally open again and back up and running – apologies for the delay which was caused by some really unavoidable circumstances.

We’ve marked down many items and will be extending the sale for a few more weeks at least: http://www.mojurepublic.com/categories/SALE-Items/

Both the Megalodon and Mako will be back in stock before Christmas, for those interested.

Thanks for your patience and apologies once again,

Moju Team

Posted 26/09/2012 in Uncategorized | No Comments »
 
Shop open again next week.

Apologies for the continued downtime which has been caused by freak weather conditions.

We expect to be back online next week.

Thanks for your patience,

Moju Team

Posted 7/09/2012 in Uncategorized | No Comments »
 
Summer Clearance – Up to 50% Off

We have reduced the price of quite a large number of products for the month of August – some products with more than 50% off at cost or below!

But be quick because when its gone its gone – check out the Lavatube @ £25 or the meGo usb kits reduced to £29.95 or the new VMAX @ £54.95 – full listing of sale items found here: http://www.mojurepublic.com/categories/SALE-Items/?sort=featured&page=1

As ever thanks and enjoy the summer holidays!

Posted 30/07/2012 in Uncategorized | No Comments »
 
New Moju Eliquid Flavours Added

Just to let you know that we have added some more eliquid flavours in our 30ml range.

New flavoured blends include:

Caramel; Clove; Coconut; Green Tea; Honey; Spearmint

New fruit flavours include:

Apple; Mango; Pomegranate; Water Melon

Posted 20/07/2012 in Uncategorized | No Comments »
 
VV: enthusiasts need only apply ?

It seems that variable voltage (VV) devices are becoming more and more popular and it begs the question of whether this popularity is warranted or is demand driven solely by the hardcore enthusiasts… the ‘must buy everything’ crew who tend to enthusiastically shout about the latest and greatest?

It seems devices such as the eGo/Riva (meGo in our case) don’t get as much limelight anymore even though they are still relatively new products, even though they were once not so long ago, the enthuisiasts device of choice.

USB meGo charge 'n vape

USB meGo charge 'n vape

In an industry which is moving at light speed in terms of innovation and invention with seemingly every man/woman searching for absolute perfection are we too quick to move on without appreciating what we already have in our blind pursuit for vaping nirvana or at least the illusion of it?   (see ‘emperors new clothes’)

My experience with variable voltage goes like this….  use the Darwin, love it for the fact that I can use it while charging (meGo can do this), no faffing with external batteries but mainly because you don’t have to adjust the voltage once you find a wattage that suites.   The intuitiveness of this system means that even with the plethora of differing resistance atomisers, the output remains the same, constant and lacking in faff.   So yes I guess the Darwin has some big plus’s but is it enough to convert the average 510/eGo user who just wants a small simple effective system?

The Darwin from Evolv

My second run in with VV has been with various prototypes we have been testing for the past 8 months with our very own Megalodon.   Work started on using a step down 7.4V affair which then morphed into a step-up 3.7V setup.   To date, work is still going on to get it finished but hopefully we should see something surface in early 2012.

My third experience has been with a wooden box step-down 7.4V option worked with stacked batteries again:

Wooden step-down VV box

My final experience is currently with testing the step-up 3.7V Lavatube.

On to my findings:

If you have this kind of money, the Darwin is the clear VV winner with its faff free intuitive system.   Not only do you get great battery life (especially considering it is a step-down 7.4V device), but the overall power that the Darwin can hit at is far better than the rest – especially the step-up 3.7V options which I have found a little weak when pushed to the upper limits.

With the Lavatube, for the price you get a solid step-up VV device and I think the value for money makes it a must if you want to experience VV at an affordable price.   Where it falls down is the minute you try and push the battery much over the 4.8V mark, there is not much noticeable change in output – the stated range of between 3V-6V is really a myth – especially when using lower res atomisers.  What I mean to say if you are after a true constant 5 volt experience or higher, IMO you are better off with a Don and 5V/6V battery combined or step-down option such as the Darwin or Wooden box pictured (available soon).   What it is good at though is moving between 3V-4.8V and offering at least some degree of variety just don’t expect the atomiser reviving capability of the Darwin.

Lavatube: available December 2011

So in a nutshell, if you want a true VV device with a full true range of voltage adjustability, a step down option (ie.using a 7.4V stack) will hit better (based on the 3 step-up VV devices I have tested), and offer a far broader (true) range of voltages.   If you only want to move around the lower voltage ranges (ie. between 3V-4.8V) then a step-up VV option like the lavatube should suffice – incidentally we’ll have these in stock hopefully next week.

So in answer to the original topic question – will VV devices become the norm for future ecigs or are they destined for enthusiast niche status ?

As usual its a tough question to answer not wishing to make too many assumptions on the average ecig user in this brave new world….   I for one tend to move between a simple electronic USB device (like the meGo) which is ideal for using whilst being charged or a mechanical device (such as the Don or Mako) if I plan to be away from home knowing that there is far less to go wrong and if something did go wrong I could no doubt fix it myself or finally a VV device if and when an atomiser starts under performing and I want to give it a bit more life (although that can also be done in a fixed way with the 5V, 6V or even the 7.4V options on the Don/Mako).

A wolf in sheeps clothing... new Mako 'satin white ltd edition'

So in terms of my experience, and perhaps I am a biased enthuisiast, but I like variety and think there is a place for all the above mentioned devices (old and new) as each one has something which the other cannot do and in this game you certainly need backups.   But if you are someone who is looking for that one device to get the most from, I don’t think you’d go far wrong with any of the devices mentioned in this post, it’s just a question of weighing up your personal priorities and then simply voting with your wallet.

Whether or not the average mainstream 901 or 510 etc mini user will be convinced by some of these bigger VV devices remains to be seen – perhaps the middle ground (in terms of size) eGo/meGo style devices will continue to enjoy success long after the final VV device manufacturer has taken up tiddly winks.

For users wishing to experience VV at an affordable price (albeit without the functions of some of the higher end step-down options), you can’t go far wrong with a Lavatube although don’t expect the full voltage range especially when using lower resistance atomisers.

For users who have tried devices like the Lavatube which perhaps offer a slightly limited VV experience and are looking for that ‘true’ VV experience, the Darwin or the new Evolv Kick add-on (available 2012) or indeed our own Megalodon VV module (available 2012) or the pictured wooden box step-down VV (coming soon) should help take you to the next level.

Enthusiatic Festive Cheer from Moju Republic!

Posted 17/12/2011 in Uncategorized | No Comments »
 
Bottom Buttons: the good, the bad and the ugly…

Electronic cigarette mods now come with switches pretty much in every place imaginable, top side, bottom side, mouthpiece activated, bottom mounted and added to that various formats such as touch, locking, electronic, mechanical…. I’m getting dizzy just thinking about all of the options!   So rather than tell you which is the right one for you, I’m going to give you the lowdown on the bottom mounted switch (Mako, Don).

Well, to begin with there are many advantages of the bottom mounted switch and I’ll try to cover some negatives later too.

The biggest irrational fear obstacle people seem to have with bottom mounted switches is ‘will I be able to use it’… somehow they can’t envisage how their dexterous fingers will be able to figure out a way of getting their fix…. come on!  Somehow, to many, the flashlight friendly side mounted switch is the easy (familiar) option…. but the bottom mounted switch is so much more than this.

The bottom mounted switch has defined what an ENV (electronic nicotine vapouriser) looks like… its a unique, classic design which keeps the look of the device symmetrical and aesthetically pleasing without an ugly protrusion – simply put, it just flows naturally with the  lines of the device.  From a practical point of view, when in use, the bottom mounted device can also be used in any orientation meaning you don’t have to line up your ENV so that your finger/thumb can press the button unlike with the side mounted cousins.

The very first commercial electronic cigarette mod on the market – The Screwdriver – was quite tellingly a bottom mounted device and to this day has not swayed from this simple, straightforward classic design… say no more.

On a practical level again, there are a number of ways that you can hold a bottom mounted device which I’ll illustrate with a few pics, but the biggest hurdle (if you are a new user) will be just to find a natural, comfortable hold… something which shouldn’t take very long given the options available.  Actually being a converted bottom mounted switch user myself its funny but when I try a side mounted device now it feels almost alien and I find myself getting frustrated that you always have to line up your finger/thumb to the orientation of the side mounted switch.

My favoured grip - really natural feel to this one.

The above photo shows my preferred grip with a bottom mounted device (Don pictured with a eGo tank atomiser) using the tapered end of the Don to activate the switch…. I call it the ‘clutch grip’.

This photo shows the ‘pinky/little finger grip’, (Mini Don pictured with a CE2 Clearomiser) but of course you can also use your ring finger or middle finger in a similar fashion.   Some people even take to using their index or pointing finger!  This is the beauty of the bottom mounted switch in that you have many options available to find the best natural hold to suit your own set of dexterous digits.

The switch on both the Mako and the Don is very wide so it is very easy for your fingers to find it and the all important locking feature can be activated by only using one hand.   The switch also has up to 8mm of internal adjustment so you can find the sweet spot for the battery you are using bearing in mind batteries do tend to vary a lot in length between manufacturers… this also allows you to adjust the switch throw or distance to activate which inevitably makes it even easier to use.

Over to the negatives… hmmm well I’ve thought long and hard about this one and really haven’t been able to come up with much only that bottom switches clearly aren’t for everyone (although I personally think they are!).  I think the biggest thing that people have against bottom switches is purely psychological…  if I’m honest, I used to feel this way and didn’t really give them (bottom switches) the time of day purely on the basis that they were different (and slightly alien to what I was used to).  Ironically I now feel that way about side mounted devices!   The simple fact is that someone who is used to a side mounted switch will not necessarily take immediately to a bottom mounted switch and vice versa…. this is just a matter of habit.   But given time, the fruits of a bottom mounted switch can truly be appreciated in their full.

<<END RANT>>

In the meantime, we have even more plans in the pipeline for the Don which we’ve been working on to add another string to its already decorated bow… no clues yet I’m afraid, but this one’s definitely not for the faint of heart so keep posted!

Thanks for reading and if you have any questions please email: admin@mojurepublic.com or leave a comment below…

Over and Out.

Posted 4/02/2011 in Uncategorized | No Comments »
 
 
 

Opening Times Customer Information About Electronic Cigarettes
Copyright Moju Republic
mojurepublic.com Contact us What is an Electronic Cigarette
Mon-Fri 9am - 5.30pm About Moju Republic What is e-Liquid
  Returns & Exchanges Health & Safety
Privacy Policy  
t: 0752 818 6128 Terms & Conditions  
     
WARNING: The electronic cigarette will not cure a smoker's addiction to nicotine, the electronic cigarette serves the same purpose as a tobacco cigarette - it delivers its user nicotine. If you do suffer from the disease of Tobacco/Nicotine Dependence Syndrome and want to take steps to give up smoking or cut down the quantity of cigarettes you currently smoke, we recommend you visit your health care provider to discuss NRT (Nicotine Replacement Therapy) or a nicotine harm reduction programme.

Please Note: We are not a pharmaceutical company and we do not produce medical products.